After 18 years working for Tom Ford, first at Gucci then his own brand – Whitney had a “now or never” moment with Flowerbx. There are so many lessons to take from this conversation with Whitney, about branding, discipline, strategic partnerships, series A funding to name a few.
Flowerbx isn’t just another flower business, they’re a zero-waste business that offers extraordinary flowers, delivered. Their seamless customer journey, as well as market-leading freshness, differentiates them from competitors. Not to mean some very exclusive brand partnerships, putting them at the forefront of fashion.