Big Picture Audits for Ecommerce Brands
But sometimes, you’re just too close to your own projects (and personnel) to clearly see what’s going on.
That’s when you need the kind of audit that considers the bigger picture - and that’s just the kind of audit we pride ourselves on.
How We Work
With years of tried-and-tested ecommerce experience, we've developed our own methodology for auditing your digital marketing that actually works.
That means no fluff, no skewed data, and no 200-slide presentations that leave you more confused than when you started: just sharp insights and recommendations that'll make a tangible difference.
Our approach is built around understanding your brand, your goals, and your unique challenges. What works brilliantly for one brand might be completely wrong for another. We get that, and our audits reflect it.
You'll walk away knowing exactly what to do next (and, most importantly, why), with recommendations that make sense for your business and your team.
Account Foundations
We start by getting stuck in with the fundamentals. Account structure, campaign setup, targeting and more.
This isn't just a tick-box exercise. We're looking for those sneaky issues that are quietly sabotaging your results, and we'll spot opportunities that others miss.
Consider this stage digital detective work, but with better outcomes for your bottom line.
Data & Tracking
When things get completely wonky or even if your statistics are just scratching the surface of what's possible, you don’t have the data you need to make smart decisions.
If you're not measuring it properly, you can't optimise it properly.
We'll review your entire tracking setup, from conversion pixels to CRM connections, making sure you're capturing the complete context of your customer journey - and how to make it even better.
Strategic Opportunities
This is where we separate the mid from the magnificent. Yes, your PPC campaigns might be performing well, but what about the bigger picture?
Are there cross-channel opportunities you're missing? Brand searches you could be driving? Audience insights that could transform your approach?
We're constantly asking questions, such as:
- Where are the untapped growth opportunities?
- How can different channels work better together?
- What's holding you back from scaling confidently?
Your Action Plan
Every audit comes with a bespoke action plan that's actually doable. No overwhelming to-do lists or vague suggestions here! We make sure you have clear, prioritised recommendations that your team can implement right away.
Need us to work directly with your existing agency? Happy to do that. Want to tackle some recommendations yourself? We'll show you exactly how. Prefer us to handle the implementation? We're up for that too.
The goal is simple. Get you the best possible results from your digital marketing, whatever that looks like for your ecommerce business.
Angela Ward, General Manager
What are your campaigns really capable of?
Let's chat about how an audit could help your next growth phase.
Get in touch now